VUDU, the video streaming service, is giving users a new way to explore movie content with today's latest firmware upgrade: Wikipedia is now embedded into the service. Each movie page in the VUDU user interface will now have embedded links in the film descriptions. Clicking on a film's title, for instance, will take you to its Wikipedia page, and links within Wikipedia will also work, so you can skip from topic to topic if you are really into Wiki-surfing. Probably the best feature, however, is "Links on VUDU", which allows you to jump right back to VUDU via Wikipedia. In other words, if you click on a Wikipedia link for Edward Scissorhands, then click on Tim Burton's Wiki link and decide you'd like to see what movies of his are available for download or streaming on VUDU, you can easily do so with the click of a button. Recently, VUDU also embedded Rotten Tomatoes into its user interface.

It's also worth noting that, while we said this is a "firmware upgrade", since VUDU's user interface is streaming and web-based, the update will be automatic for all users--there's no need to actively upgrade anything.