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Thursday July 23, 2009
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Joe Wilcox of BetaNews reports that Apple now dominates the market of $1,000-plus PCs, commanding about 90 percent of the market for U.S. retail, as measured by NPD. The message? Apple might be slipping in market share, but it's selling premium PCs. And that, in turn, is driving Apple's revenues to new heights.
"For all Windows PCs, ASP was $515 in June. For Macs: $1,400. Desktop
Windows PC ASP: $489. Mac desktops: $1,398. Windows notebook ASP was
$520, or $569 when removing all those nasty, margin-sucking netbooks.
Mac laptops: $1,400," Wilcox wrote.
For all of the appeal of low-cost netbooks, it's better to sell a premium product with the profits those premium products can generate. Microsoft's "Laptop Hunter" ads have taken aim at Apple's premium pricing, but so far Apple is itself winning.
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July 24, 2009 10:55 AM
I WAS A PC GUY TILL I BOUGHT MY FIRST MACBOOK LAST MONTH.THE MACBOOK PUTS ANY PC TO SHAME.IT HAS BETTER CONSTRUCTION,VERY QUIET,VERY FAST AND RUNS COOL.I BOUGHT AN HP AND A DELL AND SENT THEM BACK.THEY WERE TO NOISY.BUY AN APPLE MACBOOK,DON'T WASTE YOUR MONY ON PC JUNK.
July 24, 2009 12:39 PM
Your Mac book cost 3 times as much as a pc...remember macs now use pc parts that are about 6months old...try spending the money on a premium business line hp laptop or maybe a ibm lenovo pc and get twice the computer for what you paid...