When was the last time your iPhone made you coffee? And no, I don't mean "pointed you toward the nearest Starbucks"—I mean actually brewed a cuppa joe.
Introducing the Pomegrante Phone, the first smartphone to offer e-mail, Internet browsing, an MP3 player, and GPS navigation in addition to such atypical "extras" as a harmonica, an electric shaver, and a coffee brewer.
What? Is this for real? Well, no. But it is a pretty clever, albeit expensive, viral ad campaign.
The L.A. Times explains:
The Pomegranate Phone is part of a $300,000 ad campaign put together by Nova Scotia. Yes, that Nova Scotia, the small province in southeastern Canada.
Indeed, clicking the "release date" link in the upper right-hand corner of the Pomegranate Phone's microsite reveals the truth:
"Someday you'll be able to get everything you want in one device," reads the text that appears on-screen as you're redirected to Nova Scotia's tourism site. "Today you can get everything you want in one place."
I only wish that more of yesterday's Superbowl ads had been this clever.
[via SwissMiss]
Mixx It
Digg It
Stumble
More...
February 2, 2009 7:55 PM
This is a funny ad! it's been around for several months though and Nova Scotia, who should have advertised in the Olympics, probably didn't have the cash to match the government funded Amex.
February 14, 2009 6:02 PM
it had me for a bit...the coffee amazed me but i almost believed it...then it got to the harmonica and i knew something was up. take that lame feature out and its almost believable.
March 22, 2009 12:03 PM
i actually thought it was real uptil now..it saddens me it is not..imagine if it were....and its so cool that n.s could fake sumthing so realistically
February 17, 2010 4:31 PM
omg, this needs to be made real now! i want this!!
=( if only...