
Comcast, like any cable company, has been known to test the nerves of their customers. But never fear, if you're having a problem with Comcast, simply share your gripe with the online world, and Comcast will come to the rescue. Comcast has a customer service team dedicated to making things right, and you don't even need a hammer to get their attention--all you need is a Twitter account and about 30 seconds to send a post.
I spoke to Comcast Director of Digital Care Frank Eliason, who personally responds to each and every comment and complaint sent to @comcastcares on Twitter, at all hours of the day (there are currently over 20,000 posts). All you need to do to reach him is to get on Twitter and begin a post with @comcastcares. From what I can tell, Frank usually responds within a few minutes (even on weekends!). That's right--you can reach a Comcast exec with only 30 seconds of work.
Eliason manages a staff of seven, all dedicated to reaching out to people on the Web with questions or concerns. In addition to keeping an eye on his own Twitter inbox, Eliason and his team search the micro-blog site for mentions of the company's name, reaching out to individuals who praise or complain about the company, though from what I've seen on the Web, it's probably more of the latter. The Digital Care team, which began observing comments on Twitter in February and has been actively Tweeting since April, has been such a success that Eliason is planning to add three more positions in the coming months.
Living in New York City, I don't have Comcast service at home, so I decided to write in with hopes of lowering my parents' cable bill which had recently climbed to $224 for the month of December. I wrote to @comcastcares last night and was instructed to send an email to Eliason's team at We_Can_Help [at] cable.comcast.com.
This afternoon I got a phone call from the friendliest Comcast rep I've ever spoken to (that's right, Comcast called me), and I was able to lower my parents' bill from $224 to $144 per month by trimming some unused features and taking advantage of new promotions. Not only that, but a supervisor called a few minutes later to follow up, and offered her direct line in case I have any further concerns. I've had some pretty awful experiences with Comcast in the past, but the Digital Care team definitely seems to be trying to make things right.
May 27, 2009 5:30 PM
I recently left Comcast because of a misleading letter I received from them. It said I could get a speical rate of $179.99 after the original promotional price expired. The letter said "No action is required" to rebundle. Regular charges would apply only if I downgraded or cancelled my service. So I was suprised to find that I was charged the regular rate the next month. I called to find out what was going on and was told I had to call to rebundle. To me that negated the "no action required" stated in the letter. Since we could not come to an understanding (the service customer supervisor was rude and uncooperative) I cancelled my service and went to Verizon. I just wonder how many other people were drawn into this situation by this misleading letter.