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Thursday November 13, 2008
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On Thursday, AMD will hold its annual analyst meeting, gathering Wall Street analysts and press to its Sunnyvale headquarters. There, AMD will be grilled (again) on its "asset-smart" strategy as well as a new topic: what is AMD doing about the Atom?
It's a topic of some concern to AMD, although just how much remains uncertain. Intel's Atom became a surprise hit after netbooks/nettops/Mobile Internet Devices/cheap notebooks began attracting consumers' eyes more and more. But how many of these use or will use the Atom is another question entirely. One thing seems certain, however: the Asian market loves laptops, and the Atom provides it with a low-cost, low-power processor. So what does AMD do?
Well, if you believe this slide sent to ChileHardware, AMD plans to launch an "Ultra Value Client (UVC)" processor this month. (The font seems authentic; apparently, Chile lacks a DMCA or comparable act to require documents to be taken down.)
Well, as The Register speculates, AMD repurposes a Geode processor to fill the bill. Seems as good a guess as any.
Oh, and what about AMD's "Deneb" desktop processor, based upon the 45-nm "Shanghai" server processor that launched today? That's scheduled for a launch at the Consumer Electronics Show (CES) in January, according to the roadmap.
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