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Tuesday July 8, 2008
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A FutureSource Consulting study funded by Macrovision -- developers of anti-DVD copying solutions -- have found that consumers do indeed pirate DVDs, justifying the development and further purchase of Macrovision anti-DVD-copying software.
In a study of 3,613 American consumers and 1,718 U.K. consumers, the firm found that roughly a third of the total respondents in both countries admitted to copying a DVD in the last six months, and that the number had increased from about 25 percent the year before. Most DVD pirates are between 18 to 24, and have copied about a dozen titles.
Interestingly, the most popular method of piracy was from a DVD recorder, and not from a PC.
"Respondents were then asked almost the most important question in the survey... if you had
not been able to copy [a DVD]would you have purchased?" according to the report. "If they had not been able to make copies of DVDs, 63% of respondents in the UK and 77% in the USA would have purchased all, some or at least a few of the titles; clearly indicating the scale of the lost revenues to the home video industry from home copying."
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July 8, 2008 8:03 PM
Lets start with music.... lets see... I bought it as a 45, then the album, then on 4 track, 8 track and cassete..THEN the CD!! Note: SSDD... If any of this medium failed... tough.. buy it again at full price.
Video.... on tape, then dvd (blueray?) SUre... I burn a copy now of EVERYTHING (and archive the original).
When the "media producers" will replace my failed media for a couple of bucks THEN I will quit burning!!!
July 8, 2008 9:56 PM
News flash: organization whose bread and butter depends on piracy finds that piracy is out of control!
Bah - not debating the newsworthiness here, but what's entertaining is the study itself - the sample is incredibly small when compared to the sheer number of poeple consuming media in the US and UK. Oddly enough, while the content owners are hearing from that last question that "look at all these people who would rather steal than buy," I'm actually hearing "look at all these people who are just fed up and tired with the crap they have to put up with from content owners - they've all but given up on buying."
Eventually the DVD and movie industry will go the way the music industry has- they're already moving in that direction, it's just a matter of time. Frankly, I think the only thing holding them back is the lack of bandwidth available to residential net subscribers. ;)
July 9, 2008 6:25 PM
The study was funded by Macrovision - doesn't it seem likely that the people doing the study will come up with results favorable to the company paying for it? Any study like this is on shaky grounds.