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Tuesday June 3, 2008
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In response to the steadily growing gasoline costs and lackluster sales of large trucks and SUVs, General Motors announced today that it would end production of those types of vehicles at four North American plants, slashing the overall output by 500,000 units. The world's largest automobile maker also said it would consider selling its Hummer brand.
Although these facilities are unlikely to reopen for manufacturing of new models, GM chairman and CEO Rick Wagoner said that the company's focus will now shift toward small, more fuel-efficient cars. Pledging a comprehensive commitment to more sustainable autos, Wagoner called the move a "structural shift," the New York Times reports.
"These prices are changing consumer behavior and changing it rapidly," he said at a briefing before GM's annual meeting in Wilmington, Delaware. "We don't believe it's a spike or a temporary shift; we believe it is, by and large, permanent."
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