PCMag Digital Network
Seen a hot gadget?  Tell Us   
Contact Us  
Sites We Like
Gearlog on Twitter
Gearlog for Kindle
GoodCleanTech Recycling Superguide
Categories:  

Audi_Q7.jpg

AutoWeek reports that the "weak U.S. dollar has claimed another victim:" Audi decided against importing the Q7 hybrid. Johan de Nysschen, head of the Audi brand in the United States, said in the report that Audi could not make a business case for the electric/gasoline engine hybrid. The hybrid had been scheduled for launch in early 2009, right after the diesel Q7 goes on sale. "If you look at the way the economics are going, it was a very hard car to make the numbers work," de Nysschen said in the interview.

He said that the more likely hybrid candidate will be the smaller Q5 crossover, which debuts in the United States next year. "That hybrid has always been in planning. The question is, again, volume potential," de Nysschen said. "We in the U.S. are more enthusiastic about diesels. Hybrids have a niche in this market. We are a small company and ask ourselves if we need to be in every niche." I can see the wisdom of not offering a diesel and a hybrid, I suppose. But I'd still say yes; it seems that hybrids are a niche only because there aren't enough vehicles on the market yet. Demand is certainly high enough, and I imagine that will also be the case for clean diesel.

Mixx It Mixx It Digg It Digg It StumbleUpon Toolbar Stumble Share More...

Content Recommendations from Evri
* = required
    Remember Me?
  
Please keep your comments on topic. Intelligent, thoughtful comments and questions are appreciated. Comments that contain personal attacks or profanity may be edited or removed. Comments containing personal information such as phone numbers, credit card numbers, or addresses may be edited or removed. Comments with advertisements will be removed.


 
Info Centers
Special Offers
         
 
  Ziff Davis Home | Contact Us | Advertise | Link to Us | Newsletters | RSS Feeds | Ziff Davis Media International
Digital Edition Customer Service | Subscribe to PCMag Digital Edition | Reprints
AppScout | Cranky Geeks | DigitalLife | DL.TV | ExtremeTech | GearLog | GoodCleanTech | PC Magazine | PCMagCasts | Security Watch | Smart Device Central | TechSaver
AppScout Mobile | Gearlog Mobile | GoodCleanTech Mobile | PCMag.com Mobile
Privacy Policy | Terms of Service | Linking Policy | Contact Us
Copyright © 1996-2009 Ziff Davis Publishing Holdings Inc. All Rights Reserved. PC Magazine, the PCMag.com logo and Gearlog are registered trademarks of Ziff Davis Publishing Holdings Inc. Reproduction in whole or in part in any form or medium without express written permission of Ziff Davis Media Inc. is prohibited.