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Transformers Optimus Prime Voice Changer HelmetBack in February, I attended the 2007 Toy Fair in NYC. Among the many companies there to showcase new toys and games was Hasbro, with its Baby Alive Wets N' Wiggles (Fall, $29.99) and the Spiderman Deluxe Spinning WebBlaster (available now, $24.99). This time around, Hasbro showed us more of its holiday product lineup.

In preparation for the Transformers film debuting July 4, Hasbro is releasing several Transformers products including the Beatmix Bumblebee, which dances to the beat of your MP3 player's music and also produces effects and sounds from the movie ($39.99, June 2); the Transformers Movie Ultimate Bumblebee, an action figure that transforms into a Chevrolet Camaro Concept car with working headlights, battle sounds, and music ($89.99, Fall '07); and our personal favorite (which Blogging Molly is modeling), the Transformers Optimus Prime Voice Changer Helmet ($29.99, June 2). Place it over your head and you'll look and sound like a robot!

Click on through for more Hasbro tech toys.



Remember ButterScotch, the life-like battery-operated pony? She's got a new friend in the stable: S'Mores, a brown-and-white version of the original FURREAL Friends series with sensors on its nose and mane. It's available now for $299.

Hasbro S'Mores.jpg

Also on display was the Power Tour Electronic Guitar ($69.99, Fall '07). You don't have to be a seasoned guitar player to have fun with this toy. Modeled after a Gibson guitar, it comes with 12 built-in songs (such as "Wild Thing" and "Breaking the Law") in which you follow lights along the chords to learn how to play the designated song. You can even hook up your MP3 player and play along to your favorite tunes.

Hasbro Power Tour Electronic Guitar

And here's a fun toy for the back to school season . The Nerf N-Strike Disk Shot ($49.99, Fall '07) that is "just like traditional skeet-shooting, but with a NERF twist!" The object is to aim at the device with any N-Strike blaster and fire at the launching foam discs.

Nerf N-Strike Disk Shot

No Brainer, a 1-player game of "yes" and "no" questions. Our intern Matt was brave enough to strap on the brain and answer a few questions for us. Look for it this Fall for $19.99.

No Brainer

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Posted by: alan h
June 5, 2007 4:37 PM

I have to admit, the more I see those Optimus Prime voice changers, the more I want one. :)


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