America's sweetheart Catherine Zeta-Jones has been booted as the spokesperson for T-Mobile. The company is in favor of a more "man-on-the-street approach". Hmmmm...I wonder what that means? Are they literally going to pluck an average-looking guy from the streets, or choose a more "boy next door" celebrity? Man, this is just plain intolerable cruelty!

Her contract with T-Mobile, which began in 2003 and expires next year, is said to be worth several million dollars.

Why the sudden change to get rid of this The Legend of Zorro star? T-Mobile will be undergoing a major rebranding effort and launching new services and cell phones as early as October. It is rumored that the company may also become the first U.S. carrier to offer a Vonage-like Internet calling service, too. I wonder what T-Mobile's 23 million customers think about this?

[via Wall Street Journal]