Are you the life of the party? An attention seeker? Trying to score big with the ladies? Then brace yourself for the next big thing to hit your belt buckle. 

I first have to start by saying that techie belt buckles are pretty common. First, there was the Cassette Belt Buckle, which lets you wear real cassettes around your waist, such as Milli Vanilli or New Kids on the Block. Second, is the Pocket Plasma Belt Buckle, which made my 10 Strangest Back-to-School Gadgets & Gear list. It's a flat panel disk with a plasma light that responds to touch, voice and music. And how can we forget about those Scrolling LED Buckles?

But this is the first digital belt buckle I've seen that will keep you staring at waist level. It's called the egokast: a media player that lets you display video on your belt. It features 320x240 pixels, a 3.5-inch color LCD display, stainless steel belt mount case, and supports 2GB SD memory cards. The player itself is removeable--letting you watch videos, look at photos, or listen to MP3s--and weighs about 5.4 ounces.

You can upload your own video to the egokast, but if you catch people watching while walking down the street, you only have your self to blame! You can also choose from the "fragment" samples if you don't want to showcase your home videos.

Battery life lasts for about 4 to 5 hours, and the recharge time takes about 3 hours with the included AC adapter. Also comes with a USB cable and a 512 MB memory card.

The egokast sells for $289.

[via Gizmodiva]