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Friday July 7, 2006
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SanDisk is really trying to turn heads with the company's latest ads. According to PCMag.com, the iSheep ads have been replaced with a new mascot: Lil' Monsta. If you go to the iDont.com site, you'll notice a flash animation of Lil' Monsta attacking the iSheep like he's Hannibal Lector. So what are they trying to say? Die iPod puppets, die!! Okay, maybe the company isn't thinking to that extreme (at least I hope so), but their ads surely are eye-popping. They could have used more blood though. It's a little too "Cookie Monster meets PacMan" for me. The real fun is on lilmonsta.com where there's a whole lot going on. The chomping guy's got a message for you: "Watch out, you've got a lil' punk on your hands...Toss movies, music, and pictures his way and it's a freakin feeding frenzy. Just don't get in the way -- you might lose a finger." Dorothy, I don't think we're in Kansas anymore!
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July 7, 2006 5:36 PM
Apple: [creates a pretty, easy-to-use mp3 player that, through clever marketing and seamless iTunes integration becomes THE mp3 player] Reviewers: Wow, this is pretty cool! People: [buy iPods, if they can afford them] SanDisk: Hmm...everyone's buying iPods, and not our mp3 players. What can we do? SanDisk Ads: ZOMG U GUYS...APPLE USERS = SHEEP! ZOMG CONSPIRACY! U SHOULD B REBELS, K? (please buy our products) Reviewers: Meh. Public: Meh. [might buy some] Me: Uh...