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Barrio MobileUpdated yet again. Somebody from SomethingAwful.com has posted the ringtone on the Internet.


Updated again.
I interviewed Paul Saucido, creator of the controversial ringtone. Read about what he was thinking.

 

Original story: The wires were buzzing this morning with a story from the Brownsville Herald in Brownsville, TX about a ringtone on Cingular's deck called "La Migra," in which a man with a stereotypical Southern accent tells the listener to "put the oranges down and step away from the telephone-o" because "this is La Migra," Spanish slang for immigration officials.

 

The story was full of Latino activists who were horrified, horrified at such a "racist" message. But when I saw the ringtone actually came from Barrio Mobile, a Latino-focused content company whose Web site is mostly in Spanish, features reggaeton artists, and whose other ringtones have titles like "Naughty Mami" and "Where My Latinas At," I thought there might be a little humor gap going on here. After all, I doubt actual racists would really mock gringos' idiotic attempts at turning English words into Spanish by tacking an "o" onto the end.

 

And yup. According to a statement by Barrio Mobile, "This ringtone, 'La Migra' was written and produced by a Mexican-American comic as a satirical statement. His position is that people of Hispanic background need to maintain a sense of humor about the immigration situation. The ringtone, which was available on one carrier only, was specifically listed in a “Got Jokes” category. It is in no way meant to be racist. We deeply regret and apologize if the ringtone was found to be offensive in any way."

 

This ringtone controversy seems to be a clear case of misplaced context: a mockery of immigration hysteria told by a Mexican-American comedian to the almost entirely young, Hispanic target audience of Barrio Mobile sends one message, but when it's plucked out of Cingular's deck without context by a random reporter, it sends another.

 

Does ethnic humor - or, for that matter, anything that could be deemed offensive to anyone - have any place in the mobile context? Or should we keep our content as healthily bland as possible, because it could be misconstrued on carrier decks that give no context and no clue? I'd love to see some comments on this.

 

The Brownsville Herald's follow-up story continues to prove my point. While the "national executive director of the League of United Latin American Citizens" is outraged, three young Mexican-Americans at the local shopping mall think it's hilarious -- and they're Barrio Mobile's core market. Meanwhile, a bunch of political blowhards on the anti-immigration side of the debate also don't get that it's a joke. George Lopez, Carlos Mencia, John Leguizamo, and Greg Garcia, where are you guys when we need you?




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Posted by: Sgt. Stedanko
May 11, 2006 11:37 AM

Haven't heard the ringtone....anyone have a link so we can hear it? Hard to form an opinion until we hear it.


Posted by: isaac
May 11, 2006 7:43 PM

i want to hear


Posted by: EL GINGOS
May 12, 2006 11:08 AM

Im offended this web page has the words "gringos" in the contents, im reporting this to the national executive director of the League of United American Citizens. We must not stand for such racsism!!!!!!!!!!!


Posted by: Freakie G
May 12, 2006 2:43 PM

Everybody needs to take a chill pill. We are all so hung on so much crap, we can't slow down and have a good time.


Posted by: Laughing in Texas
May 12, 2006 5:55 PM

I guess since it got yanked, I will have to illegally download it. Do you think that Cingular would then seek to enforce its intellectual property? haha.


Posted by: T-Bird
May 12, 2006 8:06 PM

The ringtone is funny. Where can I illegally download it? I can't find it anywhere. Not even on limewire.


Posted by: American
May 13, 2006 5:43 PM

Like most Americans, I'm sick of our country being flooded with illegal aliens that take up social services Americans have to pay for. There's nothing racist at all about this message, it doesn't even mention race. "Racism" is saying one race is better then another, how is this racist? I hate how people throw that word around like crazy.


Posted by: american
May 15, 2006 2:41 AM

loved the ringtone,anyone who doesnt like it can go back to mexico


Posted by: gringojoe
May 15, 2006 3:08 PM

Not sure if I can post the website that has it. send an e-mail to me at gringojoe@gmail.com


Posted by: gringojoe
May 15, 2006 3:09 PM

I'm not sure if I can post the website here. But send me an e-mail at gringojoe@gmail.com and I'll get it to you.


Posted by: Paul Saucido
May 15, 2006 11:34 PM

Hey all, Paul here, thanks for your aweosme comments, I'll have a batch of tones up on a new site by manana! Will be cheapr to downlaod and hopefully other groups and people will be equally offened...yours, Paul saucido@gmail.com


Posted by: GringoJoe
May 17, 2006 12:34 PM

Paul, awesome job on the ringtone!! Can you post the website that you will placing the new ones on? Keep up the great work!! Gringo


Posted by: Pablo TX
May 18, 2006 3:08 PM

Way to go! I heard the ringtone and saw Paul during a news segment last night. I thought it was funny, not racist. Being a poser I think we need to balance this out with some honky ringtones. Then everyone can feel equally offended. I am sure there are some white trash things we can go on about.


Posted by: Paul Saucido
May 23, 2006 11:51 PM

Dear Ringtone-heads! Paul Saucido here, evil creator of those pesky Racist ringtones! Well, I got new ones up! In fact, 12 new tones up at www.zukamovil.com. Go to Tonos, Sonidos Reales then Saucido! Happy listening! I hope you are ofended and entertianed at the same time! yours, Paul saucido@gmail.com


Posted by: LAYLA
May 29, 2006 2:31 PM

I LOVED IT SEND IT TO MY PHONE!!!!!


Posted by: LAYLA
May 29, 2006 2:32 PM

I LOVED IT SEND IT TO MY PHONE!!!


Posted by: abby
May 10, 2007 10:44 AM

ha ha that is funny, i wanna hear it!


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